Black and white graphic featuring the words “aspex portsmouth,” an X symbol, and Merch With Meaning logo, which is the initials MWM.

Taking the exhibition into the shop.

For Inside at Aspex Portsmouth, we created a range inspired by the exhibition, including the I Am a Portsmouth Thing tea towel and Chill Out, Stop Moaning T-shirts, turning artists’ work, words and stories into products visitors could take home.

A perfect example of Level Up: create something new around a brief, exhibition or moment.

Gift shop display table with stacked graphic towels, illustrated prints, greeting cards, and colorful wall signs.
Pink jewelry display poster featuring a stylized anatomical heart and the slogan “You are my lobster.”
Colorful inspirational and feminist art prints displayed on shelves in a bright boutique gift shop, with stationery and tote bags below.
Stacked colorful art prints on a shelf, including a yellow poster reading “Everyone Is Welcome in Portland” and a red floral design.
Close-up of a black poster reading “AMAZING PORTRAITS FROM PHOTOS,” decorated with yellow crescent moons and stars.
Hand holding a colorful floral art print featuring pink flowers in a vase, displayed in front of Aspex Portsmouth
Two stylized pale yellow quotation marks on a black background

It was really special to see the artists’ work move from the exhibition into the shop. Visitors could encounter the work in the gallery, and then discover another way to engage with it and take something home with them.”

Linsey Sinclair, Craft & Retail Coordinator

Sold Out. Stocked Again.

The range sold out during the exhibition. Visitors loved discovering the stories behind the work, then taking a piece of it home. Aspex now stocks MWM beyond the exhibition, turning a one-off collaboration into an ongoing retail relationship.

Smiling boy giving a thumbs-up beside a navy “Chill Out Stop Moaning” T-shirt display in an art and gift shop

50% goes to the artists

•

50% goes to the artists •

Large outlined text reading “MEET THE ARTISTS”

Read the stories behind the artists who powered this collaboration.

Esther is smiling, wearing purple glasses and a blue jumper in front of her large kitchen abstract artwork, which has pink dots on it.

Esther Wright

Faisal, smiling wearing a green shirt and denim apron holding a paper with a pink lobster lino print.

Faisal Yusuf

Work with us

•

Work with us •

Got a shelf, a campaign or a product that needs something real on it? We work with brands of every size, from a one-off to a full collection.

Get in touch